Brandon Ubiera investigates Timeshare Complaints and How to File One

Brandon Ubiera Investigates Timeshare Complaints and How to File One

Navigating the complex and often frustrating world of timeshare ownership can be daunting, especially when faced with unethical sales practices.

Brandon Ubiera, CEO of Alpha Timeshare Consultants, knows a lot about timeshare complaints. He and his team help people understand and navigate the tricky world of timeshares.

This guide is designed to help consumers understand their rights, the process of filing a complaint, and practical strategies for addressing grievances within the timeshare industry.

Understanding Timeshare Complaints

Timeshare agreements often promise luxurious accommodations and flexible vacation options, but the reality can sometimes differ significantly. Common complaints from timeshare owners include:

  • Misleading sales tactics.
  • Hidden fees.
  • Difficulty in booking vacations.
  • Challenges in canceling or modifying contracts.

It’s important to differentiate between minor grievances and issues that stem from unethical practices. Misleading sales presentations, failure to disclose important information, and aggressive sales tactics that pressure consumers into signing contracts are examples of practices that warrant formal complaints.

Knowing Your Rights

Before you can effectively file a complaint, it’s crucial to understand the rights afforded to you under the law. Many countries and states have specific regulations that govern timeshare sales, offering protections such as cooling-off periods, which allow consumers to cancel contracts within a particular timeframe without penalties.

Educate yourself on the specific timeshare laws in your jurisdiction. This information can usually be found on consumer protection sites or through legal aid organizations dedicated to real estate and timeshare regulations.

Documenting Your Experience

Documentation is your best ally when preparing to file a complaint. Keep all records related to your timeshare purchase, including:

  • Contracts and agreement copies
  • Correspondence with timeshare representatives
  • Receipts of payments and maintenance fees
  • Detailed notes of conversations, especially those related to sales pitches and contract negotiations

This documentation will support your claims and provide a straightforward narrative of the unethical practices you may have encountered.

Filing a Complaint

Once you have gathered sufficient documentation, you can file a formal complaint. Here are the typical steps you might follow:

  1. Contact the Timeshare Company: Start by addressing your complaints directly with the timeshare company. This can be done through their customer service department. Outline your concerns clearly and request a resolution.
  2. File with Consumer Protection Agencies: If the initial contact does not resolve the issue, escalate your complaint to a consumer protection agency. In the U.S., this could be the Federal Trade Commission (FTC) or your state’s attorney general’s office.
  3. Seek Legal Advice: Consider seeking legal advice for complex cases or if the above steps fail to yield results. A lawyer specializing in timeshare contracts can offer guidance on your rights and the best course of action.
  4. Use Industry Resources: Organizations like the Better Business Bureau (BBB) and specific timeshare advocacy groups can offer resources and may mediate disputes.

Expert Advice

To provide deeper insight into effectively navigating timeshare disputes, we contacted Brandon Ubiera, CEO of Alpha Timeshare Consultants, a firm that assists consumers with canceling timeshare contracts. Ubiera emphasizes the importance of consumer education. “Understanding your contract thoroughly and knowing your cancellation rights are crucial,” Ubiera advises. 

“Many clients come to us overwhelmed, not realizing they had a window to rescind their agreement legally.” Brandon Ubiera stated.

Ubiera’s firm, Alpha Timeshare Consultants, advocates for transparency and consumer rights, guiding clients through legally disentangling themselves from unwanted timeshares.


Filing a complaint against a timeshare company can be a significant undertaking, but with the proper preparation and understanding of your rights, it is possible to achieve a favorable resolution. Remember, you are not alone—many resources and professionals are available to assist you in fighting unethical timeshare practices. By taking informed steps and seeking appropriate support, you can effectively navigate the complexities of timeshare complaints.

Please visit his website to learn more about Brandon Ubiera and Alpha Timeshare Consultants.

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